Home / Lifestyle  / Be a true professional, in everything

Be a true professional, in everything

running up stairs resize

Negotiation touches every part of our lives. Relationships in business and in our personal lives are negotiated. And the skills to do it effectively can often mean the difference between getting what you want or losing out. You don’t get what you deserve, you get what you negotiate!

In the first section of the book, How to be a Great Negotiator, written by property economist, investor and developer Neville Berkowitz, the characteristic traits of a great negotiator are explored in short, bite-sized nuggets of advice.

Over the next few months, we will bring you the traits needed to succeed at the art of negotiating.

(Courtesy of PersonalEmpowerment.co)

98 Professionalism

A famous golfer asked in a television interview why he was a consistent winner, answered: “I’m a golf professional and proud of it. Every day I do what I do professionally to the best of my ability. I practice professionally, I strategise professionally; I plan, execute, and behave professionally. I’m a professional!”

Great negotiators are true professionals. Knowing that their reputation is a reflection of their professionalism, they take pride in their work. They strive to be the best at what they do. They pay attention to details, big and small. They are accountable for their word and actions. They keep their agreements and promises. They practice, strategise, plan, and execute methodically, producing consistent results.

A true professional knows it takes years to build a good reputation, and only one thoughtless moment or ill-chosen action to lose it. True professionals may take calculated risks, but they are never reckless in pursuing their goals. Risking failure or profit is part of the game of business and negotiation. Risking your reputation is not.

Your reputation for professionalism is your currency in the negotiating arena. With the transparency of the internet and social media, your reputation is likely to be posted for all eyes to see. When you adhere to the highest standards of professionalism presented here, you will not be afraid to enter any door, face any person, or worry about anything anyone may say about you behind your back. And that freedom is one of the perks of a great negotiator.


Review overview